Purchase with purpose | fair trade usa

Role: Co-writer, creative director, director, cinematographer, editor

I directed and shot Fair Trade USA’s Purchase With Purpose campaign through my company, Missionist Media. Our team led the project from concept through final delivery, handling creative direction, production, and post. My role spanned from shaping the visual language and guiding the crew to ensuring the final films captured the heart of Fair Trade’s mission — showing how everyday purchases can create real impact. The finished campaign included cinematic spots for TV, digital, and social that brought their message to life with authenticity and care.

Production Company: Missionist Media